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The king of internet citations is Google. They recently rolled out a new program called Google My Business. From their website: “Google My Business connects you directly with customers, whether they’re looking for you on Search, Maps or Google+.” This is the most important profile in this list, so focus on making the content here really rich, and complete the profile as much as possible. Adding as many good reviews from high quality Google user profiles, will really influence the value this citation passes to your domain.
How Does Business Directory Help?
- Business visibility improves drastically when the NAP (Name, Address, Phone number) are listed online. The second largest benefit after visibility is backlinks.
- A backlink or inbound links are links to company website in playing a crucial role in enhancing the website’s domain authority. By adding a tracking link at the end of this URL the volume of traffic on a website shoots up which can be assessed accurately.
- Once a decision has been made to make use of free business listing websites list, the results would enthuse as the quality and spread of business data on search engines and the rankings reflect expanding web traffic, footfalls and deals.
- But care must be taken to ensure that listings carry accurate and factual information wherever they are listed and are in a discoverable mode.
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